About Consolidated Direct Mail
According to industry experts, Direct Mail Marketing is among the most cost effective marketing and advertising methods available for customer recruitment and retention, and should be a part of any competent marketing program.
Consolidated Direct Mail, Inc. (CDM) provides a unique and specialized array of direct mail, fulfillment and related services throughout the United States.
For 24 years, CDM founder, Cody Fraughton, has consulted for thousands of Direct Mail clients, processed and mailed over 1,000,000,000 (One Billion) Direct Mail pieces, and has earned a reputation as one of America’s Foremost Direct Mail Authorities.
He has built his team and company based on four simple client-serving concepts; 1) Hire the best people, 2) keep things simple, 3) make a difference and 4) provide our clients and team members with the greatest service possible.
The CDM Difference is a result of our deep, company-wide commitment to providing unparalleled and uncompromising customer service. From concept development and budgeting to timely distribution and tracking results, CDM takes stewardship over any or all aspects of executing your Direct Mail project to ensure you get optimal results.
The Direct Mail process is simple but requires intense attention to detail. Thoughtful consideration of your target markets and desired-end results are the first steps in developing and executing a successful Direct Mail campaign.
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It’s all about the basics. First, ask yourself critical campaign-specific questions like:
- To whom am I marketing?
- How much am I willing to invest in driving a customer into my funnel?
- Which of their primary needs can I satisfy?
- What can I offer and why/how will it compel them to take action?
- What action do I want them to take?
While these questions may seem obvious, they are often inadvertently overlooked. Failure to consider even one of these simple questions can significantly and negatively impact results. The same is true with other elements of Direct Mail projects, as well.
CDM provides a 24-point Quality Assurance Review (QAR) on every project we receive. This review ensures that our projects are as near error-free as possible and that they get great results. We also provide you with FREE Pre-project Consulting on every concept you may be considering, including mailing piece engineering, budgeting, list development and planning. Service Starts Here and CDM is honored and proud to maintain an industry leading Customer Satisfaction rating of 99.8%.
We are standing by to serve you. Just call or write today to learn more about the CDM difference and how we can save you time & money, reduce your stress and frustration, make Direct Mail more enjoyable and increase your Direct Mail results. It’s what we do.
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